Warwickshire County Cricket Club has named Birmingham-based online fashion retailer MensTweedSuits.com as its first Official Suit/Formal Wear Partner until the end of 2019.
The deal has seen MensTweedSuits.com release a made-to-measure, navy blue, single-breasted Warwickshire CCC suit, which the players recently unveiled at the club’s end of season dinner. The suits will subsequently be worn by all players and members of the management team at club functions and external events with club representation.
"We’ve been very impressed with the MensTweedSuits.com team, not only for providing a suit that looks fantastic, but in its work with the players on measurements and fitting."
Gareth Roberts, Commercial Director of Warwickshire CCC, said: “Having recently signed a new partnership with PlayerLayer for the team’s playing kit, we’re delighted to secure this new partnership with MensTweedSuits.com and ensure that the team will look equally as impressive off the field.
“We’ve been very impressed with the MensTweedSuits.com team, not only for providing a suit that looks fantastic, but in its work with the players on measurements and fitting. It has been great to show these off for the first time at our recent End of Season Dinner.”
In return for providing players and club management with a new Warwickshire CCC suit, MensTweedSuits.com will receive pitch side perimeter branding at Edgbaston throughout the 2018 and 2019 cricket seasons. It will also receive tickets for Edgbaston 17-day programme of major match cricket during the two-year term and player appearances for promotional events.
Ravi Bains, Chief Executive of MensTweedSuits.com, said: “We are very pleased to be entering into a new partnership with the Bears, Warwickshire CCC and Edgbaston Stadium - some of the most iconic and well-known brands across the UK and our shared focus on delivering moments of joy, make this a great fit.
“We are thrilled they have chosen to work with us in what is their first partnership in formal attire.”